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Consumer connections are growing. With each passing year, innovations in convenience, security and cost-effectiveness revolve around transactions conducted online. But as the benefits of online transactions multiply, so do the risks taken by both business and consumer. Cyber-terrorist, con artists usually and identity thieves develop new ways to exploit both parties just as quickly as they adjust to protect themselves from attack. It is crucial in today’s market for those participating in online business to take action to protect themselves, their consumers and their investments with solid identity confirmation and authentication tools.

When searching for the proper system to protect your interests, the difference between these two components can become obscured, especially in terms of government regulation complying. In fact, the recent delay of the Federal Trade Commission’s (FTC) Red flags Rule execution date from May 1 to December 1 was a result of confusion Wyoming Fake driver’s license over for whom, and to what capacity, complying procedures should be implemented. It’s important for all business owners to understand and agree to the quality of identity protection that is suitable for their needs.

What is Identity Confirmation?

Have you ever been asked to display a driver’s licence, enter a Social Security number, or present other getting qualification private information before a transaction could proceed, you have experienced identity confirmation. In other words, identity confirmation is simply asking a consumer to provide a form of identification out of his or her wallet to prove who they are.

While identity confirmation alone is required for some businesses and is simply an extra later of security for others, it is not foolproof. From fake IDs to intricately designed scams, those who would exploit businesses are quick to work around identity confirmation. And those workarounds mean that businesses, consumers and top secret information could be at serious risk. That’s where authentication comes in.

What is Identity Authentication?

Identity authentication [http://www.electronicverificationsystems.com/products/authentication-question-generator.aspx] takes confirmation to another location level and is especially important when dealing with online transactions. When making sure a holder’s identity personally, there might be nonverbal cues or simple disparity that alert a business owner to possible identity fraud. However, those cues are unseen for online transactions. In the world of complete order automation, if the consumer can fool the security protocol, the consumer can put your business in danger.

Identity authentication not only requires consumers to provide getting qualification identity information, it also requires the individual to provide information that’s not easily thieved or thought. These are sometimes called “out-of-wallet” questions and can ask anything from the names of family members, to the amount and frequency of a past loan payment. Out-of-wallet questions relate to information only the original person could know.

Why Are These Strategies Important?

Implementing both identity confirmation and authentication into your process protects your business from identity fraud and ensures complying with the “Know Your Customer” portions of government security regulations. However, there is exceptional importance in how these plans are implemented into your transaction process. Simply put, if confirmation and identification procedures take too long, are too tedious or too difficult for approval, the customer may feel uncomfortable and take his or her business elsewhere. Therefore, it’s important to implement confirmation and authentication procedures that are thorough and accurate while still respecting the privacy of the consumer and maintaining transaction convenience.